Marketing Executive

2020-09-21 15:52:402020-11-10 ITSS Recruitment
Job Type Permanent full-time
Location St. Albans
Area East of England, UK East of England UK St. Albans
Sector Marketing
Salary £24000 - £36000 per annum
Start Date Immediate
Job Ref AK 16323_1600703559
Job Views 291
Our client, a global firm based near St Albans, Herts, is looking for a Marketing Executive to join their team.


Coordinate, manage and grow social media platforms
Implement B2B & B2C social media strategy across major channels
Create engaging content & multimedia for associated campaigns (eg videos, articles, gifs, infographics, images etc)
Utilise budget effectively to administer paid social campaigns, pay-per-click advertising, Google ads etc
Utilise Google Analytics & other tools to monitor, analyse & report on campaign ROI & web traffic
Enhance ecommerce Shopify site based on consumer behaviour from social-generated visits
SEO optimization - keyword research and strategy implementation
Marketing automation implementation (outbound eshots etc)
Stay up to date with social media trends and developments

Required skills/attributes

Understanding of and experience with social media platforms for commercial use via B2B and B2C channels
Proven track record of successful campaign and project management
Excellent copywriting & communication skills
Numbers-driven ability to analyse campaigns, suggest improvements and make changes dynamically
Familiarity with design software and technologies to create professional content within brand guidelines (eg InDesign, Illustrator, Photoshop)
Keenness to learn and experiment with new ideas, channels, platforms etc
Experience managing multi-location campaigns and working with global offices


Required - BSc degree in Marketing or relevant field
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